How the Italians were able to win over the US market for high quality wine. Fascinating article.
In Memoriam: Lucio Caputo
Earlier this month, Lucio Caputo died at the age of 84. His passing didn’t attract a lot of attention outside the wine world, but within that micro-universe it reverberated enormously.
From 1974 to 1982, Caputo was the Italian Trade Commissioner in New York, at that time a position of incredible importance for Italian products in the United States, and most especially for Italian wine. He left the Italian civil service in 1983 (declining a fat government pension) to stay on in New York to found the Italian Wine and Food Institute, an agency he successfully headed for the next 30 years. The IWFI did a tremendous job over that period of promoting the best of Italian wines and food products. Its annual tastings and awards dinners were always highlights of the season for wine professionals.
But for those of us who remember what the situation of…
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